Capital of the Pays de Bray, Neufchâtel-en-Bray owes its reputation in part to the cheese of the same name. A former stronghold, it has suffered many assaults, particularly in the 12th and 13th centuries. The town was not spared by the Second World War; 80% of the town was destroyed by repeated bombardments. Following the Second World War, the town was entrusted to the architect Robert Auzelle who rebuilt the town centre. Today, the city is labeled « National Heritage of the 20th century » especially for several of its buildings designed by the architect.